News, Facts & Opinions

Bioluminescence and Glow in Trolling Lures We've done a lot of research and spend a good deal of time and energy thinking about glow in our lures. Why?  Because we're trying to replicate baitfish, of course, and as Humboldt discovered, a lot of bait basically 'glows.' Around 1802 Alexander von...

Choosing the Right Lure and Skirt Colors for Warm Water Sport Fishing Most experienced fishermen are partial and opinionated when it comes to off-shore lures and skirt combinations, and I don’t pretend to be any different. But most new fishermen, who don’t have enough experience to form strong opinions yet,...

Humboldt squid (Dosidicus gigas), also known as jumbo squid, jumbo flying squid, pota or diablo rojo, is a large, predatory squid living in the waters of the Humboldt Current in the eastern Pacific Ocean. Humboldt squid are among the largest of squids, reaching a mantle length of 1.5 m (4.9 ft). Like...

There are many opinions about what pelagic fish eat. Geographical location, the year, the time of the year, water temperatures and prey availability all play a role. When I ask numerous professionals this question, it is surprising the variety of opinions I hear – often from Captains on the same...

Nothing in the world of offshore fishing draws more discussion than lure color. Pelagic fish feeding habits, water temperature and clarity, seasonality, prey base life cycle, light conditions, location etc. all play a role in color selection. There are lure color patterns that have been effective certain times of the year...

This is a summary of research reports on actual stomach contents of White Marlin. The White Marlin is a very important sport specie in the Atlantic Ocean. In some ways, White Marlin habits are a bit different than other Marlins. Included are links to the reports and a pdf from the Brazil...